Growth Marketing Collective

For B2B Startups
Healing People & Planet

We build revenue growth systems to fractalize your impact

World-class, Account-Based B2B Growth Systems

Seeded from the start for breakthrough solutions in
see client results

Climate Investment is flowing, even amid a global economic drought. There were 115 climate VC and growth funds announced since 2021 totaling 38 Billion to invest in climate tech innovation. We’re sharpening our shovels to help VCs and portfolio companies build quickly, test their markets, and iterate fantastically fast. All so planet-saving solutions can flourish.

see client results

Regenerative businesses envision economies that sustain the well-being of all life and organize themselves like nature - self-replenish systems. From worker-owned cooperatives to circular economics to B-corporations, and DAOs - regenerative businesses are growing fast. In fact, the number of worker owned co-operatives have doubled in the last 5 years. We’re here to make sure that number only accelerates.

see client results

From mobile health to tele-medicine to personalized medicine and wearable devices - health innovation is growing at an exponential rate. At the same time, humans are dealing with more health crises than ever before.  We help health tech companies accelerate their missions to create healthy individuals and communities.

see client results

Climate Investment is flowing, even amid a global economic drought. There were 115 climate VC and growth funds announced since 2021 totaling 38 Billion to invest in climate tech innovation. We’re sharpening our shovels to help VCs and portfolio companies build quickly, test their markets, and iterate fantastically fast. All so planet-saving solutions can flourish.

see client results

Regenerative businesses envision economies that sustain the well-being of all life and organize themselves like nature - self-replenish systems. From worker-owned cooperatives to circular economics to B-corporations, and DAOs - regenerative businesses are growing fast. In fact, the number of worker owned co-operatives have doubled in the last 5 years. We’re here to make sure that number only accelerates.

see client results

From mobile health to tele-medicine to personalized medicine and wearable devices - health innovation is growing at an exponential rate. At the same time, humans are dealing with more health crises than ever before.  We help health tech companies accelerate their missions to create healthy individuals and communities.

Intelligent Marketing for Early Stage Companies

Proven marketing strategies, formulas & potions for fractal growth
GROW: Early Market Fit
Marketing Strategy
Building and channel strategy
Techstack development & automation
Growth Marketing
Pipeline & funnel growth
Team building, hiring, resourcing & training
Product Marketing
Creative, multi-channel campaigns
Revenue operations, reporting, systems architecture
GERMINATE: Seed Stage
Marketing Strategy
Growth Marketing
No-code, MVP prototyping & market testing
Agency evaluation & management
Product Marketing
Market Landscape analysis, differentiation & positioning

FLOURISH: Growth Stage

Marketing Strategy
Branding & brand storytelling
website launch and refresh
Growth Marketing
Collateral for each sales cycle  stage (pitch decks, 2-pagers, etc.)
Content development & strategy (thought leadership, interactive quizzes, video explainers & blogs)
GERMINATE: Seed Stage
Marketing Strategy

Growth Marketing

No-code, MVP prototyping & market testing
Agency evaluation & management

Product Marketing

Market Landscape analysis, differentiation & positioning
GROW: Early Market Fit
Marketing Strategy

Growth Marketing

Pipeline & funnel growth
Team building, hiring, resourcing & training

Growth Marketing

Creative, multi-channel campaigns
Revenue operations, reporting,
systems architecture
FLOURISH: Growth Stage
Marketing Strategy

Growth Marketing

Collateral for each sales cycle  
stage (pitch decks, 2-pagers, etc.)
Content development & strategy
(thought leadership, interactive quizzes, video explainers & blogs)
GERMINATE: Seed Stage
Marketing Strategy

Growth Marketing

No-code, MVP prototyping & market testing
Agency evaluation & management

Growth Marketing

Market Landscape analysis, differentiation & positioning
GERMINATE: Seed Stage
Marketing Strategy

Growth Marketing

Pipeline & funnel growth
Team building, hiring, resourcing & training

Growth Marketing

Market Landscape analysis, differentiation & positioning
GERMINATE: Seed Stage
Marketing Strategy

Growth Marketing

Collateral for each sales cycle  stage (pitch decks, 2-pagers, etc.)
Content development & strategy (thought leadership, interactive quizzes, video explainers & blogs)

Allow Us To Show You Our Expertise

Book a free 45 min marketing strategy session.

We'll discuss your current marketing goals, inventory your current state  marketing efforts and provide 3 actionable marketing  optimizations.

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Our DNA for Success

Deep Audience Listening
Market research, customer development, & audience listening is paramount to marketing success at every stage. We use the right-sized scrappy & in depth market research capabilities to produce a deep and empathetic understanding of your buyer & target audiences that will nourish your whole organization.
Scrappy Hustle
We are creative hustlers that have all been at startups. We are practiced in moving quickly with small budgets and lofty goals. We find a way or make one.
Strategic Advising & Training
We dont just market for you, we build your organizations capacity to DIY.  We’ll expand your marketing tool-kit with frameworks and blueprints that save you money & time & agony. When you thrive - so does our mission.
Whole-Systems Thinking
We help your team build repeatable growth systems that are elegant and automated.
Education & Evolution
We’ll help you navigate the tips + tricks to save money & time with how you resource your marketing work.
Deep Audience Listening
Market research, customer development, & audience listening is paramount to marketing success at every stage. We use the right-sized scrappy & in depth market research capabilities to produce a deep and empathetic understanding of your buyer & target audiences that will nourish your whole organization.
Scrappy Hustle
We are creative hustlers that have all been at startups. We are practiced in moving quickly with small budgets and lofty goals. We find a way or make one.
Strategic Advising & Training
We dont just market for you, we build your organizations capacity to DIY.  We’ll expand your marketing tool-kit with frameworks and blueprints that save you money & time & agony. When you thrive - so does our mission.
Whole-Systems Thinking
We help your team build repeatable growth systems that are elegant and automated.
Education & Evolution
We’ll help you navigate the tips + tricks to save money & time with howyou resource your marketing work.

About Us

Our mission is to help launch & scale world-changing solutions for Planet Earth.

We are a woman owned-and-operated cooperative of marketers and creatives who’ve worked for the best - from Google to Amazon Watch, from Apple to the UN and unicorn silicon-valley startups and back. We create compelling, inspiring, and resonant marketing for organizations who are building new futures for humanity and planet earth. We have 50 years of combined expertise across the marketing and revenue disciplines. Inspired by living systems design & life itself -  we strive to embody a new way of doing business that is life-giving, collaborative, and most of all effective.

We are a woman owned-and-operated cooperative of marketers and creatives who’ve worked for the best - from Google to Amazon Watch, from Apple to the UN and unicorn silicon-valley startups and back. We create compelling, inspiring, and resonant marketing for organizations who are building new futures for humanity and planet earth. We have 50 years of combined expertise across the marketing and revenue disciplines. Inspired by living systems design & life itself -  we strive to embody a new way of doing business that is life-giving, collaborative, and most of all effective.
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Michela Andrea
Founder, Growth Marketing
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Michela is the founder of EarthLove Labs. She is a social impact entrepreneur and growth marketer with 12 years of experience amplifying mission-driven startups in diverse industries like digital health and renewable energy.

She holds an Alternative MBA from the Lift Economy. She built the growth engines for two pioneering silicon valley unicorns in digital health - Ginger.io and Omada Health.

Her approach to business, leadership and marketing draws its inspiration from living systems and regenerative design. With her work she aims to challenges the extractive status quo and inspire a new way of thinking, storytelling and building. Her values are firmly rooted in spiritual ecology, social justice, and co-liberation. She is a queer, bi-racial, vanlifer, and wilderness wanderer.

Brittany Neff
Marketing, Events & Content
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Brittany is an events producer and multifaceted marketer with 10 years of experience producing content & experiences for organizations working in the fields of environmental justice, public health, and experiential education.  Brittany has had extensive experience in the environmental non-profit space, producing events to connect stakeholders and create shared vision & community amongst many diverse organizations.  She excels in strategic thinking and building relationships, and is a masterful weaver and interdisciplinary collaborator who can bring together the right team to execute a bold vision.  Brittany is passionate about protecting our shared earth, and aspires to serve projects that contribute to our collective good and bring more peace into the world.

Bianca Greene
Video, Photography & Creative Director
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Bianca is a passionate and driven creative director, filmmaker, photographer and digital artist. She has 12 years of multidisciplinary experience in the film industry designing sets, editing, and directing. She has worked at top production firms like Anonymous Content, Radical Media. Her projects have spanned commercials, feature film, music videos, and branded content with notable directors like Mark Romanek and Dave Meyers and for brands like Apple and P&G. As an emerging director she has directed and assistant directed diverse set of content including queer short cinema, music videos, fashion brands, live concerts, and local events.

Rose Robitaille
Graphic Artist & Market Researcher
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Rose is an interdisciplinary artist, published researcher, writer and farmer. She is our inhouse expert for market research across both quantitative and qualitative methods. In addition, she is an acclaimed illustrator and graphic artists who has worked to develop custom designs and small businesses for years telling earth-based stories. She consults with One Point Five as a regenerative food systems consultant and holds an MA in Food Systems Research from the American University In Rome. In her spare time she loves to hone her primitive skills and folk artistry - weaving, tanning, and foraging - in the forrest and lakeshores of Sandpoint, Idaho.


Pablo Alberto
UX Designer & User Researcher
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Pablo is a seasoned full-stack designer across UI/UX and marketing design. He is a rising designer who has worked with notable brands in his early career on a variety of different design problems. He has a knack for building strong interpersonal relations at work which makes him a client's dream. Pablo finds his creative inspiration and rejuvenation in nature. In fact, his inspiration to become a designer came while solo-hiking the John Muir trail. He holds a BA in Psychology from UC Santa Cruz and a UX/UI Design Certification from General Assembly.


Michela Andrea

Founder, Growth Marketing

Michela is a social impact entrepreneur and growth marketer. With 12 years of experience amplifying mission-driven startups in diverse industries like digital health and renewable energy. She holds an Alternative MBA from the Lift Economy. She built the growth engines for two pioneering silicon valley unicorns in digital health - Ginger.io and Omada Health.Her approach to business refutes the extractive status quo and draws its inspiration from living systems and regenerative design. Her values are firmly rooted in spiritual ecology, social justice, and co-liberation. She is a queer, bi-racial, vanlifer, and wilderness wanderer who draws creative inspiration.

Brittany Neff

Marketing, Events & Content

Brittney is an events producer and multifaceted marketer specializing in content across all mediums - blogs, thought leadership, video, to VR. She has 10 years of experience in producing content & experiences for brands in environmental justice, public health, and experiential education. She holds a BA from Tufts and is a co-founder at Co.Reality a VR production house incubated by Facebook. She is a masterful weaver, connector, and interdisciplinary collaborator who can bring together the right team to execute a bold brand vision. She passionate about protecting our shared earth, and aspires to serve project that a life-sustaining planet for future generations.

Bianca Greene

Video, Photography & Creative Director

Bianca is a passionate and driven creative director, filmmaker, photographer and artist. Her 12 years of experience She has 12 years of multidisciplinary experience in the film industry designing sets, editing, and directing. She has worked at top production firms like Anonymous Content, Radical Media. Her projects have spanned commercials, feature film, music videos, and branded content with notable directors like Mark Romanek and Dave Meyers and for brands like Apple and P&G. As an emerging director she has directed and assistant directed diverse set of content including queer short cinema, music videos, fashion brands, live concerts, and local events.

Rose Robitaille

Graphic Artist & Market Researcher

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Pablo Alberto

UX Designer & User Researcher

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A Sample of Our Success

We’ve worked at brands big and small to create irrefutable outcomes in every marketing dicipline.
Growth Strategy for Conscious Business Consultancy
CRM Implementation
Paid Ads
Channel Testing
Growth Marketing
Marketing Creative
Copy Writing
Landing Page Design
Product Marketing
Time was ticking & enrollments were down. We defined a growth strategy that helped our client test new channels and invest in the successful ones.  Ultimately we helped a values-oriented business consultancy authentically market their brand.
Results: 250% Increase in qualified leadsSee Results
Product Marketing Launch in a Box
Market Research
Landing Page Design
Product Packaging
Product Launch
Event Marketing
Go-to-Market
Social Media Launch
Virtual Events
8 weeks to launch a business at the UN Conference on Climate (COP26)? No problem. In partnership with Nature4Climate we worked with an early stage startup to position, package and launch a climate business idea onto the world stage.
Results: 33 qualified leads, 4 partnership leadsLearn How
Growth Systems as a Service
CRM Management
Marketing Operations Strategy
Landing Page Design
Campaign Marketing
Paid Ads
Growth Strategy
Product Marketing
A completely swamped CMO at a Series A health tech startup needed to meet ambitious revenue goals with zero headcount or expertise in-house…We provided a satellite team of 3 & built the repeatable marketing growth system of this CMO’s dream.
Results: 75% of deals attributed to marketingCheck It Out

A Sample of Our Success

We’ve worked at brands big and small to create irrefutable outcomes in every marketing dicipline.
Growth Strategy for Conscious Business Consultancy
CRM Implementation
Paid Ads
Channel Testing
Growth Marketing
Marketing Creative
Copy Writing
Landing Page Design
Product Marketing
Time was ticking & enrollments were down. We defined a growth strategy that helped our client test new channels and invest in the successful ones.  Ultimately we helped a values-oriented business consultancy authentically market their brand.
Results: 250% Increase in qualified leadsSee Results
Product Marketing Launch in a Box
Market Research
Landing Page Design
Product Packaging
Product Launch
Event Marketing
Go-to-Market
Social Media Launch
Virtual Events
8 weeks to launch a business at the UN Conference on Climate (COP26)? No problem. In partnership with Nature4Climate we worked with an early stage startup to position, package and launch a climate business idea onto the world stage.
Results: 33 qualified leads, 4 partnership leadsLearn How
Growth Systems as a Service
CRM Management
Marketing Operations Strategy
Landing Page Design
Campaign Marketing
Paid Ads
Growth Strategy
Product Marketing
A completely swamped CMO at a Series A health tech startup needed to meet ambitious revenue goals with zero headcount or expertise in-house…We provided a satellite team of 3 & built the repeatable marketing growth system of this CMO’s dream.
Results: 75% of deals attributed to marketingCheck It Out

We’re all about tech-stacks that stick

We know how to stack the best-in-class marketing solutions from the start so you never need to overhaul.

And finding your channel-market fit

If there’s a channel, we’ve tested it.  We’ll cut through the clutter & find your optimal channel-market fit.

You’re in Good Company

We created measurable value for 20+ organizations & we’re just getting started

Jenna H.

Founder
Working with Michela’s team was a highly professional experience. They designed and installed a best-in-class marketing engine that consistently exceeds our pipeline goals.  They are experts in B2B & ABM marketing and now, so are we. As a startup, it is critical my agency move quickly and create impact with little direction as I am stretched thin. The depth of knowledge and experience with different channels, workflows, campaign tactics and what works meant we had successful campaigns without hard learning curves.
See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

Read more
List Article

Rebalancing the Gendered Pay Scales of Sales and Marketing

Read Article
Blog post

Why Every Brand Needs to Stop “Fighting” Climate Change

Read more
List Article

ABM Gifting Campaign Ideas That Regenerate Nature

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

Get in Touch

Lets Start Something Together
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Lets Start Something Together

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

See Tips
5 Part Series

Regenerative Marketing Series P1: How to Plant Trees While Serving Ads

A Sample of Our Success

We’ve worked at brands big and small to create irrefutable outcomes in every marketing dicipline.
Growth Strategy for Conscious Business Consultancy
CRM Implementation
Paid Ads
Channel Testing
Growth Marketing
Marketing Creative
Copy Writing
Landing Page Design
Product Marketing
Time was ticking & enrollments were down. We defined a growth strategy that helped our client test new channels and invest in the successful ones.  Ultimately we helped a values-oriented business consultancy authentically market their brand.
Results: 250% Increase in qualified leadsSee Results
Product Marketing Launch in a Box
Market Research
Landing Page Design
Product Packaging
Product Launch
Event Marketing
Go-to-Market
Social Media Launch
Virtual Events
8 weeks to launch a business at the UN Conference on Climate (COP26)? No problem. In partnership with Nature4Climate we worked with an early stage startup to position, package and launch a climate business idea onto the world stage.
Results: 33 qualified leads, 4 partnership leadsLearn How
Growth Systems as a Service
CRM Management
Marketing Operations Strategy
Landing Page Design
Campaign Marketing
Paid Ads
Growth Strategy
Product Marketing
A completely swamped CMO at a Series A health tech startup needed to meet ambitious revenue goals with zero headcount or expertise in-house…We provided a satellite team of 3 & built the repeatable marketing growth system of this CMO’s dream.
Results: 75% of deals attributed to marketingCheck It Out